India is the fastest-growing e-commerce market. By 2022, revenue from this sector alone is expected to be $120 billion, up from $39 billion in 2017. By 2027, the market is expected to be at its whopping best at $200 billion. With an annual growth rate of 51%, India is the highest-grosser worldwide.
Much of this growth can be attributed to the increased penetration of smartphones and the internet. In September 2018, India’s internet penetration rate was 42.87%. The number of internet users is also likely to rise from 560 million in 2017 to 829 million by 2021.
Asian countries are major markets, especially India. 2018 was predicted to be a massive year of breakthrough for digital buyers in the Asia Pacific market surpassing the 1 billion mark. It accounts for more than 60% of all internet users in this region.
Along with the regional growth, India is the fastest emerging market in Asia showing an optimistic projection for the industry.
As such, it is only logical to predict that online shopping sites would be more popular in due time. Indian online stores are also equipped to deliver their best to buyers.
Let’s take a look at the top 15 big names in the online shopping market:
Undoubtedly, Amazon India is the top online shopping hub. Amazon is a global name, reaching out to millions and millions of buyers all over the world.
Launched in 2013, in the Indian marketplace, is the most trusted online store too. With secure payment gateways and encryption, this biggie has given us all that we could ask for, and much more.
Amazon offers everything you could ask for – groceries, books, electronics, consumer goods, books, pet supplies, gardening supplies, furniture, etc. In addition, it features Prime Movies and Videos.
Within a short span of time, Amazon has become a household name with its same day and next-day delivery.
With an Amazon Prime subscription @INR999 per year, you can enjoy benefits like free shipping, prime music, and Prime video.
Flipkart was established as an online bookstore in 2007. Over the years, it has grown to become one of the biggest online retail stores in India. The company is now a leading seller of electronic goods, consumer goods, clothing lines, books, stationery, toys, makeup essentials, footwear, and much more.
In 2018, Flipkart introduced new services like flight tickets and mobile recharge in the app. In addition, the Flipkart Supermarket and grocery store have been a huge success. The online store gives regular discounts and offers with seamless delivery.
The homegrown company also introduced a customer loyalty program – Flipkart Plus. It is a free membership with privileges like early access to sales and deals, priority customer support, etc.
Myntra is the one-stop shop for all your fashion needs. Now a part of Flipkart, the online store collaborates with some of the leading fashion brands like Reebok, Nike, Adidas, Lee, Levis, Puma, Vero Moda, All About You, etc.
Myntra is the largest online fashion store in India that lists some of the most popular international fashion brands. Besides clothing for men, women, and children, you can also find the largest collection of sunglasses, footwear, and other accessories on Myntra. In addition, Myntra also offers home décor, headphones, speakers, and furnishing.
Jabong mainly caters to fashion needs. However, the online store is diversifying its product range to include accessories, home décor, furnishing, linen, jewelry, etc. Jabong is popular because of its hassle-free shopping experience across various platforms, including mobile and app. You can find a wide collection of luxury and premium fashion brands on Jabong.com.
Paytm Mall started as a digital wallet. Today, it is a popular online store. Paytm is not limited to mobile recharge and bill payments. It also offers electronics, mobiles, accessories, home needs etc. at an affordable price. In fact, you can get huge discounts with cash back on Paytm Mall. It caters to various categories like home furnishings, fashion, electronics, consumer durables, etc.
Nykaa is the most popular and legit online store for makeup and beauty. It is dedicated to wellness products. You can find an assortment of diverse categories including skincare, makeup, hair care, bath and body, men’s products, fragrances, lingerie, and accessories. Nykaa is the ultimate destination to buy personal care products from brands like L’Oreal Unilever, VLCC, Parachute, Biotique, Juicy Chemistry, Khadi, The Body Shop, Himalaya, etc.
Nykaa gives you plenty of offers around the year with its Winter Sale, Deal of the Day, Festive Fever Sale, and Black Friday Sale.
Tatacliq provides an omnichannel experience to shoppers. The website is a reputed e-commerce marketplace where you can buy products online with the additional option of returning it at the physical store of the group. Besides fashion and lifestyle products, it also caters to appliances, electronics, mobile phones, and personal care items.
Tatacliq collaborates with some of the leading retail stores like Westside and brings their products online.
HomeShop18 is one of the first few online shopping sites to that have served to a large variety of needs of Indian customers since 2008. Owned by the renowned Network 18 Group, the eCommerce giant has wide ranging brands and products for mobiles, gadgets, home accessories, kitchen, fashion, beauty etc. Backed by guarantee and warranty, as in brick and mortar shopping, it is a trusted name in Indian online shopping industry that customers rely since more than a decade.
Imagine buying furniture online? Pepperfry made it possible. Pepperfry is the largest and the most popular online furniture seller in the country. It caters to an array of product categories including hardware and electrical, kitchen appliances, lighting, and furniture of all kinds. Some products are priced at a 50% discount too.
The leading online furniture store accepts different modes of payment and offers no-cost EMI.
Snapdeal is a popular online store dealing in clothing, accessories, footwear, mobile phones, electronic items, home décor, baby products, sports equipment, kitchen appliances, musical instruments, and much more. Founded in 2010, Snapdeal caters to seriously impulsive buyers. They have reliable payment options and fast delivery partners to ensure their world-class products reach you on time. In fact, Snapdeal is the first choice for young shoppers because of its inexpensive deals and offers.
ShopClues is a successful online store with a vast array of products ranging from fashion and home décor to kitchen appliances, laptops, mobiles, baby products, furniture, tops, sports equipment, fashion jewellery, accessories, and other items. The online store is popular owing to its product quality, affordable rate and safe modes of delivery.
Limeroad is an online store dedicated to women. The store offers women’s apparel, jewelry, handbags, footwear, and other accessories. Although there is a men’s section, the site focuses mainly on women’s wear.
You can find a vast range of gorgeous ethnic wear in this online store. They have an updated catalog to cater to fashionistas.
Shein is yet another popular fashion site online. However, it is an operator of an online store that produces and designs fashion clothing and accessories for women. The online store of the company offers fabulous deals on products like clothing, jewellery, footwear, and accessories.
Infibeam is a relatively new online store. The company provides online retailing, e-commerce software and internet services. You can find electronics, appliances, and books on this website besides televisions, printers, body care products, air conditioners, kitchen appliances, mobiles and just about anything, you could ask for. In fact, the website targets buyers of all age groups. You may want to visit this site for all your entertainment and lifestyle essentials.
Ferns N Petals is the biggest flower and gift retailer in India. It is also the most trusted flower retailer in the world. They deliver fresh and exquisite flowers to every corner of the world. With a large network of more than 200 outlets across 85 cities, this online retailer serves more than 4 million offline as well as online customers, delivering gifts to more than 150 countries. In addition, they also cater to retailers, event managers, franchises, wedding flagship stores, and wedding planners. Besides flowers, you can also send chocolates, cakes, personalized gifts, corporate gifts, and gifts as per occasion, directly from the website.
India is a booming market for online businesses. These 15 top websites are undoubtedly the best, but there are more online stores coming up. Each of these websites offers cheap deals and sales, thus alluring buyers to grab something they need without a second thought. With secure payment options and no-cost EMI, they also increase the chances of buying.
Some of the online stores coming up that couldn’t make it to the top 15 list are:
In fact, even some of the leading retailers like Shoppers Stop, Pantaloons, Reliance Trends, FabIndia, Lifestyle, and Decathlon have online stores.
With this, we have come to the end of the top online stores in India.